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What is Responsive Web Design?

From Wikipedia, the free encyclopedia (https://en.wikipedia.org/wiki/Responsive_web_design)

Responsive web design (RWD) is an approach to web design aimed at crafting sites to provide an optimal viewing and interaction experience—easy reading and navigation with a minimum of resizing, panning, and scrolling—across a wide range of devices (from desktop computer monitors to mobile phones).

A site designed with RWD adapts the layout to the viewing environment by using fluid, proportion-based grids, flexible images, and CSS3 media queries, an extension of the @media rule, in the following ways:

  • The fluid grid concept calls for page element sizing to be in relative units like percentages, rather than absolute units like pixels or points.
  • Flexible images are also sized in relative units, so as to prevent them from displaying outside their containing element.
  • Media queries allow the page to use different CSS style rules based on characteristics of the device the site is being displayed on, most commonly the width of the browser.

Responsive web design is becoming more important as the amount of mobile traffic now accounts for more than half of total internet traffic. This trend is so prevalent that Google has begun to boost the ratings of sites that are mobile friendly if the search was made from a mobile device. This has the net effect of penalizing sites that are not mobile friendly.

Note

All artKenya websites are responsive! See our portfolio here: artkenya.net/what-we-do/portfolio/

Design overhaul for Laikipia Wildlife Forum

We completed LWF’s site overhaul earlier this year.  The site needed a full redesign to bring it up to contemporary standards.  It was also important to include e-commerce to facilitate the membership drive LWF is embarking on. Now, visitors can also purchase some of LWF’s coffeetable books and maps online. The site now features stunning photography in a large slider on the homepage. Design and development talents were provided by Lawrence Otieno. | Read more…

Visit the site: www.laikipia.org

Kibo Safari Camp now looks ‘like a million dollars’!

Kibo Safari Camp is a luxury tented camp in Amboseli National Park at the foot of Mount Kilimanjaro, the highest mountain in Africa.

Their website recently received a total makeover by artKenya: the homepage is now a ‘one-pager’ with several sections using full-screen images (the excellent images were taken by Nairobi’s best photographer, Neil Thomas) and many photo galleries. We have also made the site ‘responsive’ (compatible with all mobile devices) and it is now easy and user-friendly to navigate between sections and pages even on your smartphone or iPad. Apart from a blog, we have also added a Google location map and interactive inquiry and booking forms.

Website: www.kibosafaricamp.com/